Tiger Woods turned on by golf fans as latest announcement causes uproar

Driving under the influence, extra marital affairs, downturns in form... whatever has had to endure in his iconic golf career he's always retained the backing of millions of fans.

And even now at the age of 48, as he struggles to make the cut at Majors, the American remains as popular as ever having played an active role in helping the PGA Tour stave off the threat of .

However, his latest announcement has sparked criticism from a host of fans, including his own followers.

Woods' Sun Day Red company have confirmed the release of a new limited edition 'half moon' ball marker. The apparel brand have described the markers as being made of "high-grade metal and emblazoned with the iconic Sun Day Red emblem."

The markers come in four different colours - blue, pink, green and purple, as well as a 'sleek' case. However, they don't come cheap, with a single marker costing more than £38.

Given your average hacker traditionally uses a marker already attached to his golf glove, or even a single coin, it is of little surprise that there's been a backlash. "That's a ridiculous amount of money to spend on a ball marker," wrote @fjmona on X.

@lad_golf ranted: "50 bucks for something like that - he's (Woods) taking the proverbial. I've got huge respect what he did in the game of golf, but Tiger's got issues with what he wants his legacy to be."

@Nickolai_85 added: "That price is the scariest thing I've seen this halloween," and @MGenestGOLF insisted he would carry on with his cheaper policy. "I'm good with the 50 cent one I currently use. Thanks."

Those who did pledge to purchase the markers did so sarcastically, with @TheCaddy18 mocking the company sales pitch. "That's a total bargain," he replied. "I'll take 10 of those amazing markers please must cost about 50p or half a dollar to make."

The reaction is understandable given Woods is anything but short of money. Despite his dwindling form, he remains one of the most marketable sporting stars in the world, and according to Forbes boasts a net worth of more than £1billion.

He's also racked up a record amount of prize money in his career. The 15-time major champion has made more than £93million in career earnings, and also enjoyed a lucrative 27-year association with Nike.